Podcast Movement Evolutions 2024 Recap
Advancing Brand Safety in Podcast Advertising From March 26th – 29th, AdsWizz took on a key sponsorship role at Podcast Movement Evolutions 2024. Podcast Movement Evolutions is the leading conference brand for podcasters and industry experts, aimed at fostering growth in individual shows, the podcasting community, and the industry. Our private meeting space served as a...
Advancing Innovation and Integrity: AdsWizz’s Journey to IAB Podcast Measurement Recertification
At AdsWizz, we are steadfast in our duty to support and empower our clients to achieve success while relentlessly doing our part to uphold the integrity of the audio industry. This is why we are thrilled to announce a significant milestone in this journey—AdsWizz and Simplecast have been awarded the IAB Podcast Measurement Compliance Certification, version...
Locked On Podcast Network and AdsWizz Announce New Advertising Relationship
Locked On Podcast Network, Inc. (“Locked On”) and AdsWizz Inc. (“AdsWizz”), the technology engine powering the monetization of audio content around the world and a subsidiary of SiriusXM, today announced a new agreement for AdsWizz to sell Locked On’s podcast advertising inventory in North America. Through 2026, AdsWizz will serve as the exclusive seller of...
Programmatic Podcast Advertising on the Rise: Addressing Transparency and Targeting
Check out this latest piece published in The Drum by Maria Breza, VP Of Ad Quality Measurement & Audience Data Operations At AdsWizz And SiriusXM Media. Digital podcast advertising is reaching a pivotal moment as more brands use podcasts to engage audiences, and who can blame them? New advanced tools are transforming podcast advertising, enabling...
Privacy Pioneers: The Shift from Cookies to Context
Digital advertising is evolving with every click, scroll, and search. The industry’s pivot away from traditional identifiers like cookies and mobile advertising IDs (MAIDs) marks a monumental shift driven by a growing emphasis on consumer privacy and changing regulations. This evolution signifies a move towards more privacy-centric technologies and practices, reshaping how ads reach their...
