Dynamic Creative Optimization Capabilities Audio Advertising Platforms

AdsWizz Adds Dynamic Creative Optimization Capabilities to its Audio Advertising Platforms

San Mateo, CA, (May 6, 2020)
Today, AdsWizz, announced the launch of Dynamic Creative Optimization (DCO) for audio, a new capability on its AudioMatic and AudioServe platforms. The new DCO feature allows agencies and advertisers to utilize the large number of data points available on the AdsWizz platform to dynamically generate and deliver more than 10 million possible unique audio ad creative variations, enabling a more personalized experience for listeners, and higher engagement and effectiveness for advertisers. The integrated solution makes the entire DCO process easier, and gives full control to the buyer who can manage dynamic creatives, delivery and reporting all within the same platform. Read more…