AdsWizz SDK is First to be Certified for Audibility by IAB Tech Lab

AdsWizz SDK reaches over 500 million devices worldwide, creating largest footprint for validated audible ads   San Mateo, CA – February 17, 2021 – AdsWizz, the leading global technology provider for digital audio advertising solutions, has been certified by the IAB Tech Lab as Open Measurement Software Development Kit (OM SDK) compliant. This is the first time…

SoundCloud Signs Exclusive Agreement with AdsWizz

This announcement is also available in French and Italian.   SoundCloud Signs Agreement with AdsWizz for Exclusive Ad Sales Representation in 14 European Markets London, UK, and San Mateo, CA — January 19, 2021 — SoundCloud, the world’s largest open audio platform, and AdsWizz, the leading global technology provider for digital audio advertising solutions, today announced…

SiriusXM Acquires Simplecast

SiriusXM Acquires Podcast Management and Analytics Platform Simplecast

New York, NY (June 17, 2020)
SiriusXM announced today the acquisition of Simplecast, a leading podcast management platform that enables podcasters to publish, manage, and measure their content. The Simplecast solution, paired with the award-winning monetization platform of AdsWizz, the adtech subsidiary of SiriusXM, creates an end-to-end solution that enables creators to publish and generate revenue from their podcasts, all in one place.
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Dynamic Creative Optimization Capabilities Audio Advertising Platforms

AdsWizz Adds Dynamic Creative Optimization Capabilities to its Audio Advertising Platforms

San Mateo, CA, (May 6, 2020)
Today, AdsWizz, announced the launch of Dynamic Creative Optimization (DCO) for audio, a new capability on its AudioMatic and AudioServe platforms. The new DCO feature allows agencies and advertisers to utilize the large number of data points available on the AdsWizz platform to dynamically generate and deliver more than 10 million possible unique audio ad creative variations, enabling a more personalized experience for listeners, and higher engagement and effectiveness for advertisers. The integrated solution makes the entire DCO process easier, and gives full control to the buyer who can manage dynamic creatives, delivery and reporting all within the same platform. Read more…