ARN LAUNCHES PERSONALIZED AUDIO ADVERTISING

Posted August 07, 2017 by radioinfo AdsWizz technology has been launched by ARN across its all-in-one digital music, live radio streaming and entertainment platform iHeartRadio, making it “the first Australian radio broadcaster to offer clients a sophisticated, targeted and powerful audio advertising delivery system in market”.  The addition of the new technology means ARN can tailor audio advertising on iHeartRadio to reach…

DAMIEN PIGASSE (ADSWIZZ): “LÉVOLUTION DES USAGES AUDIO OUVRENT DE NOUVEAUX HORIZONS POUR LES MARQUES”

Posted 23/06/2017 at 10:58 by mind En associant mobilité, personnalisation des contenus et programmatique, l’audio va permettre aux annonceurs de communiquer plus efficacement, estime Damien Pigasse, ex-chief revenue officer de Dailymotion et désormais vice-president Etats-Unis d’Adswizz, plateforme programmatique audio orientée à la fois vers les acheteurs (DSP) et les éditeurs (SSP). L’évolution des usages digitaux vers toujours…

AUDIO-ON-DEMAND TECHNOLOGY PLATFORM ACAST LAUNCHES INTERNATIONAL PRIVATE PROGRAMMATIC MARKETPLACE FOR PODCASTS POWERED BY ADSWIZZ

The move enhances monetization and programmatic ad buying to scale Stockholm, SE — June 9, 2017 — Acast, providers of the world’s leading technology infrastructure for audio content management, hosting and monetization of on-demand audio and podcasting, has launched a private marketplace for programmatic ad buying. Powered by AdsWizz, the top global provider of advanced…

ADSWIZZ GETS BRANDS UP TO SPEED ON ALEXA’S SKILLS

by INSIDERADIO, May 3, 2017   From “Beauty & The Beast” to Burger King, advertisers are experimenting with ways to plug their products on red-hot voice-activated speakers. Now digital audio ad solutions firm AdsWizz is helping more digital audio advertisers get into the game. Together with advertising agencies Publicis’ Mediavest | Spark, MDC Partner’s Assembly,…

DYNAMIC AUDIO PIONEER, FREQUENCY, LAUNCHES FIRST DYNAMIC CREATIVE FOR AUDIO CAMPAIGN IN THE US ON SPOTIFY

Frequency is working with AdsWizz, its programmatic partner, to launch the groundbreaking campaign for Terra’s Kitchen, a fresh meal delivery service. March 14, 2017, New York, NY – Frequency, a new technology company that serves the growing demand for dynamic audio solutions, launched the first-ever campaign to use personalized creative in the audio space. The…