AUDIOMATIC

Audio-centric Programmatic Buying.
And More.

audiomatic hero

AudioMatic is more than a DSP.   We enable audio-centric programmatic buying that connects to virtually every major publisher, with access to new audio ad formats, second screen display ads, and advanced targeting capabilities.

AUDIOMATIC

AudioMatic is our audio-centric Buying Platform that allows agencies, trading desks and ad networks to programmatically implement, optimize and measure guaranteed and non-guaranteed inventory buys. Through AudioMatic you can access any type of supply (Podcast, SimulCast, or OnDemand) and transact in multiple ways (i.e Private Marketplace-PMP, Programmatic Reserved using Deal IDs, and Open Auction).

Programmatic Buying, Designed for Audio.

NEW AUDIO AD FORMATS

By integrating with Digital Audio Publishers via our SDK we provide new interactive formats that shorten the path to conversion.

ANY AUDIO CONTENT

Buy large advertising opportunities within any type of digital audio content such as live, podcast, simulcast streams and on-demand.

MINIMIZE AD FATIGUE

Prevents ad fatigue and improve campaign efficiency by capping ads per unique user, per session or per publisher at the campaign and/or creative level.

ADVANCED TARGETING

You can target specific audience segments – by location, device type, point of interest, format, time, genre, publisher type, 1st party or 3rd party audience targeting, demographic or behavioral segments and more.

100% ADDRESSABILITY

AdsWizz’s unique data aggregation solution for age & gender- Sonar- provides a 100% addressability.

SEAMLESS REPORTING

Seamless reporting, billing and revenue collection across various geographies and currencies.

ENHANCED FORECASTING

Forecasting of Total Inventory Opportunities (over time, trends and seasonality), Allocated, and Avails (inventory available based on campaign trafficking and targeting parameters) gives ability to properly manage future buys.

SECOND SCREEN

Utilize second screen advertising by bidding for a display opportunity related to a served audio ad. The display ad will be delivered to the same device the user heard the audio ad or to a device with an IP within the same household.

In our mission to be the leader in the programmatic audio arena, we needed a technology partner who understood this new medium and was heavily focused on innovation with key partners.  The expertise and support of the AdsWwizz team in the UK is key for the growth of the OMGP audio proposition by providing market leading client solutions.

Simon Thomas, Head of Client Strategy

Omnicom Media Group Programmatic UK

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