San Mateo, CA, (October 28, 2020)
AdsWizz, the leader in digital audio adtech solutions, announced today that the company has surpassed over 900,000 podcast episodes that are now available for contextual targeting with its proprietary PodScribe technology.
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AdsWizz has been selected as a finalist in three categories: Excellence in Online Advertising for Podcasts/Digital Audio; Excellence in Online Advertising for Programmatic; and Online Marketing Excellence in Travel/Tourism.
During lockdown, people started listening to podcasts more frequently and for longer. With the world becoming increasingly virtual and screen-based, it’s only natural that people would turn to audio. Earlier this month, AdsWizz CEO Alexis van de Wyer presented at the 2020 IAB Podcast Upfronts, sharing insights on podcast advertising and listening trends, including growth,…
From the steady increase of monthly podcast listeners to the 48% increase in ad revenue year-over-year –– podcasts are one of the biggest growth opportunities for publishers and advertisers. As long time supporters of this valuable and engaging platform, we continue to invest in our podcast tech. With that, we’re excited to announce a slew of enhanced features available on our publisher and advertiser platforms.
San Mateo, CA, (August 19, 2020)
Today, AudioGO, the self-serve audio ad buying service from SiriusXM-owned AdsWizz, announced that it is emerging from public beta with several new features designed to support smaller buyers looking to capitalize on increasing audio consumption.
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Digital audio listening is on the rise. Take a deep dive into digital audio advertising in this interview with VP of Marketing for AdsWizz, Kate Gerwe.
Irvine, CA, (June 30, 2020)
Adelphic®, a Viant subscription-based self-service platform for omnichannel programmatic advertising, today partnered with AdsWizz, expanding Adelphic’s premium programmatic audio inventory offering to include significant additional streaming audio and podcast inventory.
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Q&A with Comscore and AdsWizz Co-Founder & CTO, Bruno Nieuwenhuys: With more than 67 million Americans listening to podcasts on a weekly basis*, podcasts represent one of the fastest growing channels within advertising, and rightly so. Podcasts listeners are educated, wealthy and engaged with timely, world events and topics.
New York, NY (June 17, 2020)
SiriusXM announced today the acquisition of Simplecast, a leading podcast management platform that enables podcasters to publish, manage, and measure their content. The Simplecast solution, paired with the award-winning monetization platform of AdsWizz, the adtech subsidiary of SiriusXM, creates an end-to-end solution that enables creators to publish and generate revenue from their podcasts, all in one place.
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San Mateo, CA, (June 2, 2020)
AdsWizz, the leading global technology provider for digital audio advertising solutions, announced today the addition of Anne Frisbie to its executive team. Anne will serve as Senior Vice President (SVP) of Global Supply. Read more…
AdsWizz partners closely with agencies, advertisers and audio publishers, and from our unique vantage point, we’ve observed important trends and gleaned key insights around how listener behaviors are evolving during the pandemic. This blog identifies the trends and opportunities AdsWizz sees that can help brands form a more meaningful connection with audiences during this ‘new normal.’
We’re thrilled to share that AdsWizz and OMGP UK have been honored with The Drum 2020 Digital Advertising Award for the Most Effective Programmatic Media Partnership! This award rewards the best in the programmatic and ad-tech industry, and we were selected over Google, The Trade Desk, Accenture and other outstanding nominees. OMGP UK and AdsWizz have been working closely together for over 4 years, running hundreds of ground breaking campaigns.
San Mateo, CA, (May 6, 2020)
Today, AdsWizz, announced the launch of Dynamic Creative Optimization (DCO) for audio, a new capability on its AudioMatic and AudioServe platforms. The new DCO feature allows agencies and advertisers to utilize the large number of data points available on the AdsWizz platform to dynamically generate and deliver more than 10 million possible unique audio ad creative variations, enabling a more personalized experience for listeners, and higher engagement and effectiveness for advertisers. The integrated solution makes the entire DCO process easier, and gives full control to the buyer who can manage dynamic creatives, delivery and reporting all within the same platform. Read more…
Over the past few years, podcasts have exploded in accessibility and popularity, providing the public with an endless stream of listening options. And as we continue to hunker down in our homes, everyone is spending even more time consuming media, including podcasts. Listening to podcasts has increased during the pandemic — by as much as 30%, depending on the type of content. As the demand for podcasts has increased, so too has ad spend, which is expected to hit over $1 billion next year, according to research firm IAB.
Bristol, United Kingdom (April 9, 2020)
Last week, we noted how Silicon Valley-based digital audio ad platform and Pandora subsidiary AdsWizz was working to upgrade its offering. The roll out of new features, alongside an optimistic whitepaper, suggested the company was prepping for a surge in business driven by a growing pool of podcast enthusiasts. Read more…
San Mateo, CA, (March 26, 2020)
Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced new features within AudioMatic, its audio-centric programmatic buying platform, to enhance podcast planning and buying for large agencies. Read more…
Most people don’t ask, “What’s a podcast?” anymore … instead they ask, “What podcasts are you listening to right now?” It’s a sign of the times and the growing prominence of long-form talk radio. Bursting onto the scene in a big way in 2014 with Sarah Koenig’s addictive podcast Serial, this form of media is growing exponentially.
San Mateo, CA, (January 30, 2020)
Today, AudioGO, the new self-serve audio ad buying service from AdsWizz, announced new partners that will expand its footprint and empower more small businesses and agencies to run audio ads. AudioGO currently aggregates premium audio inventory from leading audio publishers in one easy-to-use platform to meet the needs of advertisers seeking an affordable way to expand into digital audio. The platform is specifically designed for smaller buyers, regardless of business size or budget, and those who may be new to audio. Read more…
San Mateo, CA (December 18, 2019)
After over a year’s efforts, Pandora, working closely with AdsWizz, has been awarded the TAG “Certified Against Fraud” Seal by the Trustworthy Accountability Group. The TAG seal has become a baseline expectation for fraud prevention in the advertising industry, and it reassures buyers that Pandora is following anti-fraud best practices to combat fraudulent, invalid traffic and promote greater transparency in the advertising supply chain. The TAG Certified Against Fraud Program was launched in May 2016. Read more…
We are thrilled to share that we were honored with not one, but three top awards at The Drum Digital Advertising Awards and Digiday Technology Awards galas held in New York on November 13 and 14 respectively. These awards reward programmatic performance and give recognition to the best in the programmatic and ad-tech industry. We’re proud to be recognized alongside 20th Century Fox, PMG, Old Navy, Salesforce, Twitch and many other outstanding recipients.
Kuala Lumpur, Malaysia (November 14, 2019)
Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced a new partnership with Ripple, an audience-focused digital media, broadcast and commerce company, to leverage the AdsWizz AudioMax platform in powering programmatic ad buying for Fly FM, Hot FM, One FM and Kool FM, Ripple’s radio and podcast streaming app for the Malaysian audience. Read more…
Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced the availability of PodScribe, its contextual-targeting solution for podcasts. PodScribe provides valuable targeting and brand safety features for advertisers and enhances monetization for publishers. PodScribe has been in private beta for more than a year and has been tested with leading podcast publishers. Read more…
Explore new ways to measure the impact of digital audio advertising with AdsWizz. Understanding what drives your consumer’s purchases across different advertising channels can be both an art and a science. We’re working hard to make sure it’s also well within your reach.
Collaborative minds and leaders from across the media industry have worked closely with NPR to develop and launch a new podcast analytics technology: Remote Audio Data (RAD), a method for sharing listening metrics from podcast applications straight back to publishers, with extreme care and respect for user privacy. Read more…
Sydney, Australia (August 28, 2019
Mobile engagement specialist Big Mobile has partnered with AdsWizz, the leading global platform for digital audio advertising, to implement tech that tracks unique visits to retail locations from specific audio ad campaigns. In its first campaign with a major Australian brand, the technology measured more than a 90% lift in footfall traffic to their retail locations when individuals listened to their audio ads. Read more…
San Mateo, CA and Santiago, Chile (August 21, 2019)
AdsWizz announced today that the newly released version of its Ad Insertion Software (AIS) fully supports the Remote Audio Data standard (RAD) developed by NPR and a diverse working group of audio industry stakeholders. In addition, AdsWizz has added features that offer more flexibility and accuracy around measuring podcast listening that aligns with the NPR-supported framework. This software update, coupled with AdsWizz most recent SDK update, provide an end-to-end analytics solution for podcasts that are downloaded and listened to in ‘play later’ mode. Read more…
San Mateo, CA (July 25, 2019)
AdsWizz announced today that the newly released version of its Ad Insertion Software (AIS) fully supports the Remote Audio Data standard (RAD) developed by NPR and a diverse working group of audio industry stakeholders. In addition, AdsWizz has added features that offer more flexibility and accuracy around measuring podcast listening that aligns with the NPR-supported framework. This software update, coupled with AdsWizz most recent SDK update, provide an end-to-end analytics solution for podcasts that are downloaded and listened to in ‘play later’ mode. Read more…
New York/London (July 17, 2019)
Tapad, a global leader in digital identity resolution, today announced a new joint capability with AdsWizz , the leading technology provider for digital audio advertising solutions. The partnership combines Tapad’s digital cross-device technology with AdsWizz’s AudioMatic buying platform, enabling the ability to connect audio ad experiences across screens. Read more…
Mumbai, India (July 16, 2019) — Httpool and AdsWizz are delighted to announce the appointment of Httpool, the leading premium ad sales partner of global media platforms, as the sales representative in India for AdsWizz’s AdWave Marketplace, the largest and fastest growing audio ad marketplace in the world, opening its inventory for all demand partners in India. AdsWizz…
Explore new ways to measure the impact of digital audio advertising with AdsWizz. Understanding what drives your consumer’s purchases across different advertising channels can be both an art and a science. We’re working hard to make sure it’s also well within your reach.
Earlier this quarter we introduced a new service, AudioGO, in public beta. AudioGO is a self-serve audio ad platform that makes it easy for small businesses and agencies to directly buy audio advertising on premium audio services like Pandora and other premium publishers.
San Mateo, CA and London, UK
Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced that Bauer Media is the first European Publisher to be certified in its Digital Audio Advertising Accreditation program. Read more…
AdExchanger hosted its first-ever AdExchanger Awards in San Francisco this week at Programmatic I/O, and we are honored to have won in the category of Best Publisher-Side Technology for our complete audio monetization platform, which includes our Dynamic Ad Insertion Suite; our audio ad serving solution, AudioServe; and our audio-first SPP, AudioMax. The award honored AdsWizz for “Fueling the Growth of Audio”, highlighting that “publishers need technology companies that drive direct revenue, and turn visitors into loyal and more valuable audiences.” AdsWizz, along with the other finalists, were recognized for our ability to “excel in helping publishers build stronger and more sustainable businesses.”
AdExchanger recently announced the finalists for their first-ever AdExchanger Awards and we are delighted to count ourselves among the contenders times two. We are a finalist in the cateogory of Best Publisher-Side Technology for our for our complete audio monetization platform, including our dynamic ad insertion solution, our audio ad serving solution, AudioServe, and our audio-first SPP, AudioMax. We are also a finalist in the category for Best Use of Programmatic in a Marketing Campaign for our campaign with SkySection promoting Mercedes Benz that leveraged our Audiomatic platform, and used Dynamic Creative Optimization and Point of Interest targeting.
Chicago, IL
Spark Foundry, a leading media agency part of Publicis Media, and AI Music, a London based AI company, today announced an innovative new solution, Sympaphonic Ads, which will bring deeper personalization to audio advertising by using AI to produce ad creative. Sympaphonic Ads are an industry-first and will help marketers increase brand engagement while reducing costs and saving time associated with creating audio ads. Read more…
San Mateo, CA
AdsWizz today announced its Podcast Platform Partnership Programwith an inaugural wave of leading Podcast Platform and Solution providers. By integrating with AdsWizz audio monetization suite, the Podcast Platform and Solution Providers now provide a seamless offering that enables podcasters to massively accelerate their revenue growth from their content while leveraging their initial investment and avoiding unnecessary switching costs. Read more…
In this new era of audio, digital audio advertising is poised for massive growth. The future of advertising is digital — personalized, targeted, and available in unique, innovative formats that can be delivered at scale thanks to programmatic buying. READ MORE.
Collaborative minds and leaders from across the media industry have worked closely with NPR to develop and launch a new podcast analytics technology: Remote Audio Data (RAD), a method for sharing listening metrics from podcast applications straight back to publishers, with extreme care and respect for user privacy. Read more…
San Mateo, California
AdsWizz, the global leader in digital audio advertising solutions, announced that AdsWizz and AdWave, its global audio marketplace, are now integrated with Google Display & Video 360. The integration also opens up Pandora (NYSE:P), the largest streaming music provider in the U.S., to audio ad buys via Google Display & Video 360. Read more…
Weather targeting in advertising increases the relevancy of an ad based on the environment of the listener. Advertisers can contextualize ads and engage listeners based on local temperatures and forecasted weather conditions. Nowadays, weather targeting has become highly sophisticated, with programmatic audio advertising enabling advertisers to target listeners.
When Digiday announced the finalists for their 2018 Awards, we were thrilled to see that AdsWizz made the cut for not one, but two, categories: Best Use of Mobile and Best Publishing Platform.
No medium in the world is quite like audio. You can’t just remove the picture from a video and call it audio — it’s a different experience. And it’s the only medium you can consume in such a variety of contexts, even while you’re doing something else. This is what makes audio so special, and it’s a big reason why we’re becoming an audio-first society. Read more…
Dublin, Ireland
i-Believe announced today that it is partnering with AdsWizz, the leading technology provider of digital audio advertising solutions, to power its new audio marketplace for the Irish market, AudioOne. Under the terms of the deal, the i-Believe sales team will sell inventory from local publishers and AdWave, AdsWizz Global Audio Marketplace, to Irish advertisers under its recently launched AudioOne brand, which reaches over 1 million Irish listeners of digital audio content each month. Read more…
Third-party tracking can be a great way of measuring ad metrics and providing details about user interaction with creatives using a 3rd party vendor. However many of these solutions have been developed by ad-tech vendors providing display ad tracking. This means that although their solutions may work smoothly for display, unfortunately they may not work for audio ads.…
San Mateo, California
Today, AdsWizz, a leader in digital audio advertising technology, announced that Univision Communications Inc. (UCI), the leading media company serving Hispanic America, has partnered with AdsWizz AudioMax platform to power programmatic ad buying for Uforia, its radio and music streaming app for Latinos. Read more…
San Mateo, California
AdsWizz innovative new audio ad format ShakeMe™enjoyed another successful campaign delivering very strong engagement results. Audio-marketing group SpotCom worked with GroupM to develop an innovative ShakeMe™campaign for Shell Car Wash, which ran on Rock Antenne, Germany’s leading digital audio streaming radio service, delivering an astonishing engagement rate of nearly 4%, ushering in new interactive audio ads in Germany for the automotive industry. Read more…
San Mateo, CA
AdsWizz today announced its Podcast Platform Partnership Programwith an inaugural wave of leading Podcast Platform and Solution providers. By integrating with AdsWizz audio monetization suite, the Podcast Platform and Solution Providers now provide a seamless offering that enables podcasters to massively accelerate their revenue growth from their content while leveraging their initial investment and avoiding unnecessary switching costs. Read more…
New York
Pandora’s acquisition earlier this year of digital audio exchange AdsWizz is set to transform the audio advertising market, bringing in new buyers and shifting budgets, according to the latter’s CEO. Read more…
Programmatic audio has been in desperate need of scale. Pandora hopes its March acquisition of digital audio platform AdsWizz will bring that scale to a growing marketplace. Read more…
London, UK
talkSPORT, the world’s biggest radio sports station, has teamed up with digital audio adtech company AdsWizz, employing its ShakeMe™ technology to create a UK radio first. Read more…
Podcast listening is becoming mainstream. Over 67 million Americans listen to a podcast on a monthly basis — 80 percent of whom listen all to most or all of the episode. Europe is seeing similar growth: in the UK, 61 percent of adults listen to podcasts regularly. What’s behind this growth? Is it really…
Adam Jacobson from Radio+Television Business Report sat down with Erik Barraud, SVP Product at AdsWizz for a discussion about the future of digital audio advertising. Read more…
Mumbai, India
Radio City’s digital arm, radiocity.in has undertaken formidable steps to further strengthen its digital backbone by partnering with Google AdWords Premier Small & Medium Business Partner Program and AdsWizz, the leading technology provider of advertising solutions for the digital audio industry. Read more…
We’re excited to share that AdsWizz has been awarded the “Best Overall Technology for Programmatic Trading” at the DRUM Digital Trading Awards on May 31 in London, where the best of ad tech gathered to honor the most innovative solutions in the industry. In naming a winner, the panel of judges sought to find…
Oakland, CA
Pandora (NYSE: P), the largest music streaming service in the U.S., today announced it has completed its acquisition of AdsWizz, the global leader in digital audio advertising technology. Read more…
San Francisco, CA and Tokyo, Japan
AdsWizz, Inc. (“AdsWizz”), the leading technology provider of advertising solutions for the digital audio industry, is pleased to support Tokyo FM Broadcasting Co., Ltd (“Tokyo FM”) in their launch of a simulcast radio app called “Wiz Radio” in Japan, with programmatic targeting capabilities for audio advertising. Read more…
Pittsburgh, Pa
AdsWizz, the leading technology provider of advertising solutions for the digital audio industry, is expanding access to its suite of digital audio ad technology solutions through a new partnership with EmpireStreaming, a leading audio-centric CDN and services company. Read more…
San Mateo, CA and Paris, France
NextRegie, a major podcast player in France, has partnered with AdsWizz, the leading technology provider of advertising solutions for the digital audio industry to make its podcast inventory available for programmatic buying. NextRegie will be using the AdsWizz audio-centric Supply Side Platform (SSP), AudioMax, along with AdsWizz ad trafficking and management solution, Read more…
Today, I am thrilled to announce that we will be joining forces with Pandora, the pioneer in streaming music, and the largest digital audio publisher in the US. The combination of AdsWizz talent and technology with Pandora’s audience and resources will enable us to realize our full potential and purpose in connecting the world’s digital…
Oakland, California
Pandora (NYSE: P), the largest music streaming service in the U.S., today announced it will acquire AdsWizz, the global leader in digital audio ad technology. The addition of AdsWizz will upgrade Pandora’s ad tech capabilities, provide its advertisers with greater audience reach, and expand the company’s revenue opportunities. Read more…
New York, NY & San Mateo, California
Leading audio-on-demand technology company Acast announced they are adopting the AdsWizz Ad Server, AudioServe, to power audio ad campaign management and optimization for its platform. Acast adopted the AdsWizz SSP, AudioMax, last July to enable programmatic buying for its advertisers, and is extending and enhancing their offering for advertisers with the AdsWizz ad serving solution. Read more…
San Francisco, Califorbia
AdsWizz, the leading technology provider of advertising solutions for the digital audio industry, announced today that Lagardere Publicite, one of the major media sales house in France, has selected AdsWizz’s audio-centric digital advertising platform as its advertising solution for its valuable podcast inventory. Read more…
–Delivers personalized ad experience for listeners and data-enabled programmatic buying for advertisers on all Rogers Radio digital platforms – – Phased rollout begins today in beta, with an expanded launch across the country throughout the year – – Rogers Media using AdsWizz digital audio advertising platform as underlying technology to power solution – TORONTO (January 17,…
Partnering with Publicis Media, SpotCom Client Das Örtliche Successfully Drives App Downloads with Mobile Phone Users via Innovative Digital Audio Advertising Format Munich, Germany, and San Francisco, CA – December 14, 2017 –– National audio advertising sales company SpotCom, partnering with Publicis Media, successfully ran the first ever interactive audio ad campaign in Germany using the…
December 19, 2017 JazzFM launches Alexa skill and can provide personalized greetings from the presenters…
Adoption of Adswizz’s Suite of Ad Tech Products Deliver Digital Audio With Precision. San Francisco, CA and Milan, Italy – November 7, 2017 – AdsWizz Inc. (AdsWizz), the leading technology provider of advertising solutions for the digital audio industry today announced that Mediamond, the largest Media Sales House in Italy has selected AdsWizz’s audio-centric products for…
Posted August 07, 2017 by radioinfo AdsWizz technology has been launched by ARN across its all-in-one digital music, live radio streaming and entertainment platform iHeartRadio, making it “the first Australian radio broadcaster to offer clients a sophisticated, targeted and powerful audio advertising delivery system in market”. The addition of the new technology means ARN can tailor audio advertising on iHeartRadio to reach…
By Pippa Chambers, AdNews, August 07, 2017 Australian Radio Network (ARN) can now better tailor audio advertising on its iHeartRadio platform thanks to the addition of AdsWizz technology. In what it’s calling a local market radio broadcaster first for audio, advertisers can access audio streams, pre-roll video, banners and podcasts from next week. To facilitate buy…
Posted 23/06/2017 at 10:58 by mind En associant mobilité, personnalisation des contenus et programmatique, l’audio va permettre aux annonceurs de communiquer plus efficacement, estime Damien Pigasse, ex-chief revenue officer de Dailymotion et désormais vice-president Etats-Unis d’Adswizz, plateforme programmatique audio orientée à la fois vers les acheteurs (DSP) et les éditeurs (SSP). L’évolution des usages digitaux vers toujours…
Posted Jun 30, 2017 by INSIDERADIO In the fast moving streaming audio space, president/CEO of digital audio ad solutions firm AdsWizz, Alexis van de Wyer, is tasked with growing both the company’s services and its client roster. He spoke to Inside Radio about how broadcasters can capture more mobile ad revenue, how AdsWizz can increase…
Posted Jun 8, 2017 by Anthony Ha (@anthonyha) Acast says it’s time for podcasts to embrace programmatic advertising. With its publishing and monetization tools, Acast has already moved beyond the generally low-tech state of podcast advertising — think of how many podcasts still play the same outdated ads when you download old episodes — but…
The move enhances monetization and programmatic ad buying to scale Stockholm, SE — June 9, 2017 — Acast, providers of the world’s leading technology infrastructure for audio content management, hosting and monetization of on-demand audio and podcasting, has launched a private marketplace for programmatic ad buying. Powered by AdsWizz, the top global provider of advanced…
by INSIDERADIO, May 8, 2017 Digital streaming used to be an afterthought; now it’s important enough that radio stations are increasingly looking for how best to monetize those streams. And there’s no better way to do that, industry execs say, than digitally inserting ads into your stream. Simply put, stations can no longer just set…
by INSIDERADIO, May 3, 2017 From “Beauty & The Beast” to Burger King, advertisers are experimenting with ways to plug their products on red-hot voice-activated speakers. Now digital audio ad solutions firm AdsWizz is helping more digital audio advertisers get into the game. Together with advertising agencies Publicis’ Mediavest | Spark, MDC Partner’s Assembly,…
The launch is in collaboration with iHeartMedia, and Assembly, Mediavest |Spark, and Mindshare Advertising Agencies San Mateo, CA – May 3, 2017 – AdsWizz, the leading technology provider of marketing and advertising solutions for the digital audio industry, announced today that the company has worked closely with advertising agencies Mediavest | Spark (a division of…
Frequency is working with AdsWizz, its programmatic partner, to launch the groundbreaking campaign for Terra’s Kitchen, a fresh meal delivery service. March 14, 2017, New York, NY – Frequency, a new technology company that serves the growing demand for dynamic audio solutions, launched the first-ever campaign to use personalized creative in the audio space. The…
PodcastOne Chairman Norman Pattiz and AdsWizz CEO Alexis van de Wyer Announce the Broad Partnership to Increase Monetization Across PodcastOne’s 200 Premium Podcasts- San Francisco, CA – March 09, 2017 – AdsWizz, the leading technology provider of advertising solutions for premium digital audio publishers, and PodcastOne, the nation’s largest advertiser-supported podcast network, announced today…
San Mateo, California – February 28, 2017 – AdsWizz, the leading global technology provider of advertising solutions for the digital audio industry, announced today its global partnership with Publicis Groupe. Under the partnership, both AdsWizz’s AudioMatic Demand Side Platform (DSP) and AdWave will now enable all of Publicis Groupe agencies and buyers to programmatically buy…
By Lauren Johnson, ADWEEK, FEBRUARY 08, 2017 Despite the growth in podcast advertising over the past couple of years, brands are still stuck with relatively little targeting data and reach with campaigns. Atlanta-based HowStuffWorks—which creates 12 podcasts such as Stuff You Missed in History Class and Stuff Mom Never Told You—is hoping to solve that…
Powered by AdsWizz, New Technology Partnership Doubles Advertising Inventory Across Complete Podcast Library ATLANTA, GA — February 8, 2017 HowStuffWorks, a preeminent publisher of informative podcast, video and editorial content, today announced that it will bring dynamic advertising to its expansive podcast library, doubling new advertising inventory for its existing and future portfolio of leading…
Strategic partnership with AdsWizz and Omnicom Media Group enable brands to access Saavn’s 20 million listeners with real-time buying and selling of audio advertising MUMBAI, India and NEW YORK, New York, February 2, 2017 — Saavn today announced the launch of programmatic audio advertising in India, the newest addition to Saavn’s extensive suite of advertising…
by Alison Weissbrot, AdExchanger // Monday, January 9th, 2017 AdsWizz has a hand in all things programmatic audio. The company started out in 2010 as an ad server for the digital streams from Cox, iHeartMedia, Spotify and TuneIn Radio. As programmatic audio inventory grew, AdsWizz launched AdWave, a marketplace with more than 2 billion monthly…
AdsWizz and RTBiQ Partner to Bring Advanced Direct Response Programs Through Programmatic Digital Audio Advertising San Mateo, Calif., November 17, 2016 — AdsWizz, the leading global technology provider of advertising solutions for the digital audio industry, announced today its partnership with RTBiQ to bring advanced direct response tools to programmatic digital audio advertising. The…
The Trade Desk Now Offers Buyers of Digital Audio Access to the Precision and Efficiency of Programmatic Advertising NEW YORK, NY–(Marketwired – Aug 9, 2016) – The Trade Desk, Inc., a global technology platform for buyers of advertising, announced today that clients may now purchase digital audio inventory alongside its full range of…
AdsWizz Launches PodWave, the First Podcast-Specific Audio Advertising Marketplace. National Public Media (NPM) Announced as Sales Partner Chicago, IL, Podcast Movement 2016, July 6, 2016 — AdsWizz, the leading technology provider of advertising solutions for the digital audio market, announced today the launch of PodWave, the first ad marketplace specifically created to meet the…
iHeartMedia Brings First Programmatic Private Marketplace For Digital Radio to the U.S. Powered By AdsWizz NEW YORK– (iHeartMedia today announced the launch of the first programmatic private marketplace for digital radio in the U.S. The private marketplace will allow select programmatic buyers to access iHeartMedia’s premium radio inventory across its digital properties on iHeartRadio, the…
Partners with Media Sales Lab and leanStream to drive Digital Audio Advertising Market in Canada San Mateo, CA, March 15, 2016 — AdsWizz, the leading technology provider of advertising solutions for the digital audio market, announced today the expansion of AdWave, the largest global digital audio marketplace, into Canada. Working with AdsWizz to help facilitate…
AdsWizz has tapped TOKYO FM to represent AdWave, its digital audio ad exchange, to Japanese advertisers San Mateo, CA, November 18, 2015 — AdsWizz, the leading technology provider of advertising solutions for the digital audio market, just inked a deal with TOKYO FM, Japan’s biggest broadcaster, that will establish a digital audio ad market in…
Xaxis Launches First Digital Audio Campaign Programmatic in Belgium Streaming music consumption continues to increase and advertisers are now able to to reach their target audience via digital audio advertisements. Via Xaxis’ built-in Data Management Platform, Xaxis Audio allows advertisers to buy digital audio inventory in real time while targeting a specific audience, integrating audio campaigns…
AdsWizz Appoints Pierre Naggar as VP Programmatic Demand Programmatic industry heavyweight joins as AdsWizz launch programmatic for digital audio publishers across Europe AdsWizz, a leading global technology provider of advertising solutions for the digital radio and audio industries, today announced the hiring of Pierre Naggar as its VP Programmatic Demand, to lead the company’s relationships with DSP’s…
Digital Audio Media Trading Launches in Ireland Vodafone announced as launch advertiser on AdWave, the new digital audio platform, enabling advertisers to easily reach new audiences across radio and music streaming brands in one place Dublin, Ireland and San Mateo, Calif. May 18, 2015 Adforce.com, the Digital Reach Group (DRG) owned online advertising network and…
Original article: http://adexchanger.com/digital-audio-radio/adswizz-ceo-programmatic-podcast-advertising-lacks-scale/ Compared to other digital audio content, podcast advertising has unique measurement challenges. But the medium is growing quickly. Edison Research claims nearly 46 million Americans, or 15-17% of the US population, listen to a podcast every month. It’s roughly double the size of podcast listeners in 2008. AdsWizz, which provides radio listening…
AdsWizz announced today the launch of AudioMetrix for Podcasts and OnDemand, a podcast and on-demand audio analytics product. The service launched with an unnamed “major media partner.” Podcasting metrics represent a problem for creators and distributors, who complain of not having comprehensive usage metrics for downloads, listens, ad impressions, and other analytical basics that would…
New audience analytics product for on-demand audio and podcasting publishers to better monetize their content. San Mateo, CA (PRWEB) April 13, 2015 AdsWizz, a leading provider of advertising technology and measurement to digital audio publishers and advertisers, announced today the launch of AudioMetrix for Podcasts and OnDemand – an add-on to its AudioMetrix Live analytics…
AdsWizz is one of the first to offer access to iTunes Radio inventory through Apple’s iAd Workbench platform: http://adage.com/article/digital/apple-opens-itunes-radio-automated-buying-iad/297663/ iTunes Radio is now available on AdWave, our global audio ad marketplace. Advertisers will be able to buy iTunes Radio inventory as part of campaigns placed on AdWave through designated sales partners and soon programmatically. AdWave,…
Global Deal Leverages Lotame Data Management Platform Across AdWave Audio Ad Marketplace San Mateo, Calif., February 24, 2015 – AdsWizz, a leading technology provider of advertising solutions for the digital radio and audio industries, today announced a partnership with Lotame that will allow advertisers to target their audio messages based on audience demographics and/or behaviors.…
NEW YORK – July 22, 2014 – AdsWizz, an advertising technology provider for the digital radio and audio industries and iHeartRadio, Clear Channel Media and Entertainment’s all-in-one digital music and live radio streaming service, today announced a partnership to develop a powerful new delivery insertion method for targeted ads in live broadcast radio streams with…
Partnership Allows Mediascape Customers to Cohesively Schedule and Report On Both Over-the-Air and Streaming Ad Campaigns San Mateo, Calif., May 13, 2014 – Responding to its customers’ requests for a tool that rolls up radio ad campaign management and reporting across all media types, Marketron partners with AdsWizz, a leading technology provider of advertising solutions…
Deal Allows AdsWizz to Expand Alternatives for Over-the-Air Radio Broadcasters to Stream Content Online and to Monetize that Content with Targeted Ads San Mateo, Calif., April 17, 2014 — Recognizing that many terrestrial radio broadcasters are seeking alternatives to their current streaming and online monetization solutions, AdsWizz added content delivery network (CDN) leanStream to its…
Deezer Will Participate in AdWave, AdsWizz’s Global Audio Ad Exchange San Mateo, CA and Las Vegas, NV, April 03, 2014 –The leading music-subscription service outside the United States just inked a deal with AdsWizz, a leading technology provider of advertising solutions for the digital radio and audio industries, so it can easily and efficiently monetize…
Company to Participate in AdWave, AdWizz’s Global Audio Ad Exchange New York City and San Mateo, Calif., February 4, 2014 – One the world’s top digital audio publishers has just inked a deal with AdsWizz, a leading technology provider of advertising solutions for the digital radio and audio industries, so it can easily and efficiently…
Partnership Enables Aha Radio to Monetize Global Connected Car and Mobile User Base CES 2014, LAS VEGAS –HARMAN today announced it will begin delivering targeted audio advertising to its users through a partnership between its Aha Radio and AdsWizz. A leading global technology provider of advertising solutions for the digital radio and audio industries, AdsWizz…
Online Radio Solutions Latest PurePlay Broadcaster to Join AdsWizz’s Global Roster Orlando, Florida and San Mateo, Calif.— September 17, 2013 — AdsWizz, a leading technology provider of advertising solutions for the digital radio and audio industries, today announced the addition of Online Radio Solutions to its growing client roster. Online Radio Solutions is the latest…
Albert Brings Years of Experience Building and Leading Teams at World’s Leading Internet and Media Companies San Mateo, CA – September 17, 2013 – AdsWizz, a leading global technology provider of advertising solutions for the digital radio and audio industries, announced today the hiring of Don Albert as President of North America. Don has built…
TalkSport is launching a new advertising platform through a partnership with AdsWizz that will allow the station to tailor targeted advertising to its international listeners, in what it claims to be a technological first. This follows a contract TalkSport signed last year that gave it global audio rights to the live commentary for all Barclay’s…
Tel Aviv, Israel 4th of April, 2013 – ADiO a digital audio advertising network in Israel, announced a partnership with AdsWizz SA, a leading provider of Digital Audio technologies. Throughout this partnership, ADiO will enable AdsWizz’s clients to connect to the ADiO advertising network in Israel. The integration of ADiO and AdsWizz’s platforms provides…
All in Media, the leading developer of broadcast systems and mobile apps, and AdsWizz, the provider of on-line audio and video advertising solutions are delighted to announce a partnership. The partnership will further develop the integration between their product lines, providing an end-to-end solution for radio stations looking to roll out InStream advertising. Both companies…
Generation X encompasses the 44 to 50 million Americans born between 1965 and 1980. Members of Generation X are largely in their 30s and early 40s. (…) This generation marks the period of birth decline after the baby boom and is significantly smaller than previous and succeeding generations. This also means that effectively marketing and…
“TargetSpot, the largest Digital Audio advertising network, today announced a partnership with AdsWizz, Inc., a leading provider of Digital Audio technologies.” Read More: here About TargetSpot: here
In 2011, those of us at Kraze 101.3, a contemporary radio station owned by L.A. Radio Group, were searching for a technology solution that would help increase and attract advertising interest from local businesses. We wanted to find a partner who could help us hyper-target audiences specifically residing near where our station is based.…
With less than a month left to Election Day, both presidential candidates are heavily investing in ad dollars across every medium in order to win over final voters… Read more : http://www.adotas.com/2012/10/microtargeting-the-key-to-unlocking-the-doors-to-the-white-house/
Hi, my name is Rockie Thomas and I’m a triple A – audio advertising addict. I was first introduced to audio advertising after college and became addicted. I sold traditional radio, but I wanted more…better tracking, more accountability and transparency. So in 1998, I set out on my quest, I went to work for an…
A new partnership with StreamGuys offers broadcasters and audio publishers a true streaming media return on investment. The deal offers one of the first mobile-friendly, multi-platform streaming solutions with targeted, rich media ad capabilities. Read more here http://news.radio-online.com/cgi-bin/rol.exe/headline_id=n25361 http://www.streamingmedia.com/PressRelease/StreamGuys-and-AdsWizz-Strike-Partnership-to-Monetize-Digital-Media_29365.aspx http://www.kurthanson.com/news/adswizz-streamguys-partner-ad-insertion-product-streams-and-podcasts http://radiomagonline.com/currents/business/streamguys_adswizz_partner_digital_media_0822/ http://www.rwonline.com/article/adswizz-partners-with-streamguys-/215123 http://www.websitemagazine.com/content/blogs/advertising/archive/2012/08/28/make-more-money-off-your-audio-content.aspx
Adswizz welcomes Rockie Thomas as VP Business Development in Denver, Colorado. Read more here: http://radiomagonline.com/currents/people/adswizz_adds_rockie_thomas_vp_business_development_0628/ http://www.mediapost.com/publications/article/178473/adswizz-names-rockie-thomas-us-vp-of-business-deve.html?edition=48832 http://kurthanson.com/news/adswizz-hires-rockie-thomas-vp-business-development http://www.mediapost.com/publications/article/178473/adswizz-names-rockie-thomas-us-vp-of-business-deve.html http://www.marketwatch.com/story/adswizz-taps-former-tribune-broadcasting-executive-and-online-radio-expert-rockie-thomas-as-us-vice-president-of-business-development-2012-07-10
Read more here: http://blog.mxp4.com/2012/06/ http://www.digitalmusicnews.com/permalink/2012/120608ads
The two have collaborated in the release of LC Pro 2.0 streaming platform which features, custom couponing, custom polling, player takeovers and updated tools. Read more here : http://www.radioink.com/article.asp?id=2434619 http://news.radio-online.com/cgi-bin/rol.exe/headline_id=n24513 http://www.radioworld.com/article/liquid-compass-adds-adswizz/213029
Adswizz and Liquid Compass mark their first-year of partnership with a milestone; by gaining more than 100 online audio customers since the inception of their relationship! Read more here: http://radiomagonline.com/currents/business/adswizz_liquid_compass_mark_one_year_and_100_customers_0426/
We are proud to announce that AdsWizz Inc. has been selected for the Kinetic Vision Award by Kinetic Information LLC and sponsored by High Tech Views. This awards program recognizes companies that focus on the creative use of technology to gain significant business benefit and effectiveness in sales and marketing. Read more here :…
We’re proud to announce that Absolute Radio has been voted as one of the winners at Radio Ink’s second annual Digital Awards in California. We’ve taken home the trophy in the Best Client-Focused Digital Solution, for InStream Targeted Advertising. Read More here : http://radioink.com/Article.asp?id=2469161&spid=24698 http://onegoldensquare.com/2012/06/absolute-radio-wins-prestigious-digital-award-in-silicon-valley/
RAIN Summits are the premiere learning, sharing, and networking events for the Internet radio industry. Broadcast radio executives, Internet radio entrepreneurs, and sales and technology visionaries will convene in Berlin, Germany at the nhow “Berlin” – The Music & Lifestyle Hotel Berlin for engaging panels and presentations on technical and legal aspects of the business,…
Canadian digital media and telecommunications publication Mediacaster spotlights Belgium-based digital advertising solutions company Adswizz in a new article. Mediacaster speaks with Adswizz president Alexis van de Wyer, focusing on the company’s efforts in North America. In particular, Mediacaster and de Wyer discuss Adwizz’s parternship with Edmonton-based online streaming service StreamOn Read more here : http://kurthanson.com/news/canada%27s-mediacaster-spotlights-adswizz
Canadian streaming audio providers and web radio broadcasters find they can monetize their content delivery and distribution efforts thanks to hyper-targeted dynamic ad insertion solutions. Knowing that the digital signals they deliver know no borders, it is crucial for such content delivery companies to be able to provide relevant advertising to a widely dispersed audience,…
According to speakers at Radio And Internet Newsletter’s RAIN Summit West 2012, Internet radio and digital audio advertising is on track for a strong ad year in 2012 with solid CPMs and a growing local revenue base. However, since only about 15% of listeners have shown a willingness to opt for a subscription model, online…
AdsWizz and Liquid Compass mark their first-year partnership anniversary with a milestone: gaining more than 100 online audio customers since the inception of their relationship. Read More here : http://radiomagonline.com/currents/business/adswizz_liquid_compass_mark_one_year_and_100_customers_0426/
Liquidcompass is adding advertising technology, courtesy of strategic partner digital media specialist AdsWizz, to the new LC Pro 2.0 streaming platform. Read More here : http://news.radio-online.com/cgi-bin/rol.exe/headline_id=n24513 http://www.radioworld.com/article/liquid-compass-adds-adswizz/213029
ENERGY MEDIA startet mit der Vermarktung des Webradioangebotes http://www.presseportal.de/pm/77893/radio_energy_gmbh
Adswizz is happy to announce that the London-based specialist is targeting sports clubs and sports business owners with an online video sports solution based on its StreamMP media management platform. Combined with Adswizz Video advertising platform, Liverpool FC subscription based system will raise advertising CPM rates. Read more here : http://www.streamingmediaglobal.com/Articles/Editorial/Featured-Articles/StreamUK-Scores-a-Goal-with-Liverpool-Expands-in-Sport-Market-80723.aspx
In 2012, Kinetic introduces one Vision Award for a technology accomplishment that exhibits the greatest potential for helping to solve and transform a critical business challenge or social process.
Adswizz announces a partnership with media and streaming expert StreamUK that will dramatically increase the ad-revenues available to their StreamMP clients. The integration of Adswizz’s targeted advertising solution will enable StreamUK clients to monetize their online video and audio content far more effectively and profitably than previous ‘blind’ solutions. The partnership is a significant step…
Privacy Policy (last updated: February 6, 2013) AdsWizz (“AdsWizz, ” “we” or “us”) is an audio and video ad serving tech company. We enable online radio and video publishers and advertisers to get to know their audience by providing precise session-based measurements. Our customers use our solutions to deliver relevant online advertisements into their streams.…
Absolute Radio is making its first foray into demographic- and location-based ad targeting following a tie up with AdsWizz.
Digitally Imported Inc. is one of the largest independent multichannel Internet radio services. We operate three online stations: DI.fm for electronic music, JazzRadio.com and Sky.fm, which consists of reggae, jazz, alternative and classic rock. Since 2000, we have been providing music to our online listening base around the world. Ad placement is how we make…
Arbitron has announced a deal with Adswizz which signals their intention to return to server based streaming audience measurement. Read more here : [AUDI4CAST] http://audio4cast.com/2011/10/27/arbitron-partners-with-adswizz/ [RAIN Newsletter] http://www.kurthanson.com/news/arbitron-partners-adswizz-measure-streaming-radio [RADIO-INFO.COM] http://www.radio-info.com/news/arbitron-explores-online-measurement-with-adswizz-new-growth-for-out-of-hom
Today Sharpstream made its partnership with AdsWizz official following a successful implementation of the AdsWizz platform. Sharpstream has become the first UK based streaming provider to offer their ad replacement services to its already successful portfolio. Advanced metrics within the AdsWizz platform provide detailed analysis of listener figures. This insight into audience habits enables content…
Join us the 19 of October for the first Radio 2.0 event in Paris. One day with key note and workshops about the future of internet radio. This day is dedicated to discussions about innovation and monetization challenges the future of radio is going to face. With strong support from advertisers and the participation of…
Audio and Video publishers are always looking into new solutions to support their digital strategies. To serve those needs premium CDNs like Liquid Compass are working to enhance their offerings. Liquid Compass is now offering a compelling solution for broadcasters together with our Adswizz fully-integrated streaming platform that is enhanced with cutting-edge ad serving technology.…
We are growing! To enhance our business development we are honored to welcome Alexis Van De Wyer as President, AdsWizz Americas. As former Director of Advertising at Ebay, Alexis explains his decision of taking part of the Adswizz challenge “ADSWIZZ offers a real alternative as independent Audio and Video provider. ADSWIZZ online advertising management suite…
Adswizz is proud to announce that once again we are privileged partner of Radio Days Europe 2011 in Copenhagen the 17-18 of March at the Tivoli Congress Center. It’s a unique occasion to meet major radio actors and discuss the future of the media. Adswizz is constantly innovating in order to offer you the best…
CANADA – EDMONTON – April 5th, 2010 – StreamOn has chosen Adswizz’s cutting edge technology to enable its clients to monetize their internet radios with display, video and in-stream advertising. The display, video and audio adinsertion and campaign management tools of Adswizz will be available to Streamon clients with no additional setup from their part.…
Digitally Imported Inc, owner of DI.fm, Sky.fm and Jazzradio.com as well as GotRadio.com and Corstarr Radio LLC, owner of 100 hitz, have signed with Adswizz an exclusive agreement to monetize their audio streams in Europe via the Adswizz Audio Advertising Exchange For too many radios the choice today is between cutting their international streams and…
Audioemotion is the online radio specialized ad sales company in Spain , the first one in the country providing sales, technical & value added services to the advertising agencies on the market. Audioemotion works with Adswizz technology for ad serving audio & audio-display combined campaigns, due to its service & technological advantages, and also due…
StickyAdsTV is the leading in-stream Video Adsales network in France with more than 40 websites as of January 2010. StickyADsTv will help TV Advertisers connect to high Quality Video websites in order to reach high profile online audience.
Di-Network is the first independent Ad Sales Network for Web Radio and Audio platforms in France. We represent 3 major Audio Platforms and 200 web radios. To create more value for our publishers, we launched a platform on which Web-Tv and Web-Radio, can be easily managed. Adswizz has brought all the advertising management technology for…
Proxirégie is the leading cross media Adsales Network in France focusing on 15-35 years old Audience in the Audio market. Proxirégie decided to focus on online Audio since 2006 with a Media Kit called Pub4Sound that gathers independent online radios and historical FM broadcasters like OUI FM and GENERATION FM This new commercial channel contributed…
Freecaster.tv, the World’s largest video site for action sports LIVE and on-demand (VOD), exceeded 1 million absolute unique visitors* in March 2009, attracting new global advertising campaigns from Braun, Fox and Swatch in the process. With no backing from venture capital, Freecaster.tv’s growth is fuelled solely by revenues generated from advertising and partnerships. A risky…
