How Audio Adtech Drives Agility, Efficiency, and Results

As consumer behavior evolves at breakneck speed, advertisers will encounter fresh opportunities to continuously elevate their game. By strategically investing in cutting-edge tech tools, brands can deepen their connection with audiences, spark innovation, and stay ahead of the competition. This starts with a close evaluation of current audio advertising efforts. Advertisers can unlock new potential...

Podcast Advertising Strategies for the Modern Marketer

Check out this latest piece published in The Drum by Dave Sosson, Senior Manager, Business Development, Programmatic Demand North America! As more people turn to podcasts for entertainment, education, and inspiration, advertisers have quickly recognized the unique opportunity to reach highly engaged listeners. Podcasting has rapidly emerged as a powerful mainstream media channel, captivating vast...

The Future of Podcast Advertising

Gretchen Smith, VP of Media at Ad Results Media, recently offered a front-row view into the rapidly evolving world of podcast advertising in a candid and insightful interview at Podcast Movement 2024. With her finger on the pulse of the industry, Gretchen shared a unique perspective on the challenges brands face and the opportunities waiting...

Mastering the Complexities of Audio Advertising for Publishers

Navigating the vibrant world of audio advertising is crucial for publishers seeking to enhance their strategies. In my conversation with Marsha Fischer, VP of Strategic Partnerships at AdsWizz, she offered valuable insights into the latest trends, opportunities, and innovative solutions from AdsWizz to help publishers succeed in digital audio. Marsha, could you start by telling...

Podcast Movement 2024 Recap

AdsWizz and Simplecast teamed up at Podcast Movement 2024 in Washington, D.C., where we set up a private meeting space, a recording studio, and some cool swag. Our mission was simple: unite the podcasting community through innovative partnerships and cutting-edge audio adtech. By showcasing our powerful platform and solutions, we offered something for everyone—new podcasters,...

What Will Drive the New Era of Creativity and Empathy in Digital Audio Advertising?

Check out this article by Molly Ponzo, VP, Ad Product Management! As automation increasingly dominates the industry, how can advertisers ensure that human creativity and empathy remain at the forefront of audio advertising? Innovation is shaking up the audio advertising technology landscape, and with rapid advancements automating routine tasks, there is more bandwidth to dive...

Scroll to top