We believe that a rising tide lifts all boats.
If you’ve heard an ad while streaming music or listening to a podcast, chances are high that you’ve been exposed to our technology. Since our inception in 2008, we have built an agnostic technology platform that enables audio publishers, of any size, to monetize their content and connect with advertisers, of any size, to bring listeners a relevant and positive ad experience.
In early 2010, we developed the first ever solution to serve one-to-one targeted ads to online radio listeners in a unique, new way through server-side ad-insertion, and the company immediately began growing fast to meet the new demand.
We added an audio analytics component through the acquisition of WebMediaStats in 2011, and began growing quickly in Europe. We successfully launched a global digital audio marketplace in 2012, and kicked off the first-ever dynamic ad insertion trials for podcasts. In 2013, after more global publishers adopted our digital audio advertising platform, we further strengthened our footprint in Europe.


We continued building out our full stack digital audio programmatic offering with our ad management and trafficking solution, AudioServe, in 2014, and our audio-centric SSP, AudioMax, in 2015.
In 2016, we consolidated our podcast ad serving infrastructure with the first-ever programmatic podcast marketplace and introduced AudioMatic, our audio-centric DSP, optimized for podcasts. Then, in 2017, we began to move beyond traditional ad publishing with innovative audio formats such as ShakeMe™, to help advertisers better engage with audiences. We also worked with major agencies and publishers to introduce audio advertising on smart speakers.
AdsWizz Historical Timeline












Today, we continue to add major publishers, music services, podcast platforms, digital agencies, and trading desks to the growing list of customers whom we collaborate with closely.
Our partners rely on our technology platform to power their next generation digital audio advertising experiences.
We know that businesses don’t build themselves. People build businesses, and we take pride in our brilliant, diverse, and international team.
We are always seeking motivated and talented people who are eager to join us on our journey to disrupt digital audio and have fun doing it.
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Audio Ad Measurement and Attribution 101
Impressions used to be enough. Today, they’re not. When management asks about performance, they’re not looking for reach alone. They want proof of impact. Conversions, return on ad spend, and measurable business outcomes now define success. Audio advertising is already driving action. What lags behind is how that impact gets measured. With 77% of digital...
Podcast Listeners Are Moving Faster Than Advertisers. The Data Shows It
Check out this new article in The Drum by Stacey Hultgren, Director, Ad Quality at AdsWizz and SiriusXM Media! Podcast audiences are changing faster than ad strategies, and that gap is starting to show. People are listening more across a wider range of markets, while ad spend remains narrowly focused. Brands that don’t adjust risk...
Audio’s Big Leap in 2025 and What It Means for 2026
If previous years were the warm-up, 2025 was the year audio stepped fully into the spotlight. Technology matured, audiences spread across more platforms, and marketers continued using audio as a core part of the media mix. Across AdsWizz’s 2025 content, several clear patterns emerged that show how quickly audio advertising is accelerating and where it’s...
Why a Unified Audio Marketplace Is the Future of Audio Buying
Advertisers aren’t questioning the value of audio anymore. This channel works, and everyone knows it. Recent insights from Edison Research show that digital and streaming audio now reaches 76% of Americans aged 12 and up, and 158 million people in the US listen to podcasts every month. With an audience that large, the real challenge...
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