On December 14th, 2021, AdsWizz joined Adweek at their virtual Spotlight Audio Event: “How Does Your Brand Sound?” Hear from Pierre Naggar, SVP Global Demand at AdsWizz, and Anne Frisbie, SVP Global Supply at AdsWizz, on the panel “The Evolution of Podcast Advertising,” where they discuss the ways audio and podcast advertising have expanded in...
Day: December 16, 2021
Audio Attribution: Importance and Benefits for Advertisers by Garrison Dua, VP Demand, North America
The boom in audio has been steadily gaining momentum for some time. According to Stitcher’s annual podcasting report, the number of podcasts has grown by 129,000% in the last decade – an impressive feat for any medium. The pandemic has only accelerated this growth, as many looked to audio for comfort and consolation. Numbers for audio...