Earshot.in marks one year anniversary with ‘Podfest 2021’ festival

Auto destination Earshot.in turned one on October 19, Tuesday. To mark the occasion, it hosted a podcast festival — Podfest 2021 — featuring some of the biggest names in the audio industry. The first session focused on Market and Money, and was hosted by Earshot CEO Gaurav Choudhury. Speakers were Patrick Roger, VP, new markets, Adswizz and Abe Thomas, CEO, Reliance Broadcast. Roger spoke about monetisation and how artificial intelligence-based adtech can provide solutions with some creative advertising. Adswizz was also the event partner of Podfest 2021.  

Bauer Media builds out Nordic presence with SoundCloud audio ad deal

Bauer Media Audio is turning up the volume in the Nordics after signing an agreement with AdsWizz to access SoundCloud advertising across Denmark, Finland, Norway and Sweden. The partnership will see the European digital commercial broadcaster work with the music entertainment company to provide Nordic advertisers access to its growing listener base in the region.