Redefining Data Privacy in Digital Audio with Emma Raz from NumberEight
As privacy regulations tighten their grip on digital audio, balancing compliance with meaningful listener connections is more challenging than ever. That’s where AdsWizz and NumberEight come in. Our recent partnership delivers cutting-edge tools that empower advertisers to reach audiences with laser-sharp precision—while fully respecting today’s privacy standards. We spoke recently with Emma Raz, Commercial Director...
Maximize Reach and Privacy with AdsWizz and NumberEight
Advertisers today can face various challenges in the audio advertising industry, including shrinking addressable inventory and growing restrictions on identity signals. As traditional identity signals become less scalable with platforms and regulations filtering out device identifiers, the need for innovative solutions has become more pressing than ever. To address this, AdsWizz is proud to announce...
MediaPost Planning and Buying Insider Summit 2024 Recap
We recently wrapped up our trip to the MediaPost Planning & Buying Insider Summit in Austin, where AdsWizz was a title sponsor. The event focused on the future of media planning and buying, emphasizing how attention drives strategies across emerging channels. A highlight for us was giving a presentation on making podcast advertising simple and...
Podcast Advertising Strategies for the Modern Marketer
Check out this latest piece published in The Drum by Dave Sosson, Senior Manager, Business Development, Programmatic Demand North America! As more people turn to podcasts for entertainment, education, and inspiration, advertisers have quickly recognized the unique opportunity to reach highly engaged listeners. Podcasting has rapidly emerged as a powerful mainstream media channel, captivating vast...
Mastering the Complexities of Audio Advertising for Publishers
Navigating the vibrant world of audio advertising is crucial for publishers seeking to enhance their strategies. In my conversation with Marsha Fischer, VP of Strategic Partnerships at AdsWizz, she offered valuable insights into the latest trends, opportunities, and innovative solutions from AdsWizz to help publishers succeed in digital audio. Marsha, could you start by telling...
