
We believe that a rising tide lifts all boats.
If you’ve heard an ad while streaming music or listening to a podcast, chances are high that you’ve been exposed to our technology. Since our inception in 2008, we have built an agnostic technology platform that enables audio publishers, of any size, to monetize their content and connect with advertisers, of any size, to bring listeners a relevant and positive ad experience.
In early 2010, we developed the first ever solution to serve one-to-one targeted ads to online radio listeners in a unique, new way through server-side ad-insertion, and the company immediately began growing fast to meet the new demand.
We added an audio analytics component through the acquisition of WebMediaStats in 2011, and began growing quickly in Europe. We successfully launched a global digital audio marketplace in 2012, and kicked off the first-ever dynamic ad insertion trials for podcasts. In 2013, after more global publishers adopted our digital audio advertising platform, we further strengthened our footprint in Europe.


We continued building out our full stack digital audio programmatic offering with our ad management and trafficking solution, AudioServe, in 2014, and our audio-centric SSP, AudioMax, in 2015.
In 2016, we consolidated our podcast ad serving infrastructure with the first-ever programmatic podcast marketplace and introduced AudioMatic, our audio-centric DSP, optimized for podcasts. Then, in 2017, we began to move beyond traditional ad publishing with innovative audio formats such as ShakeMe™, to help advertisers better engage with audiences. We also worked with major agencies and publishers to introduce audio advertising on smart speakers.
AdsWizz Historical Timeline
Today, we continue to add major publishers, music services, podcast platforms, digital agencies, and trading desks to the growing list of customers whom we collaborate with closely.
Our partners rely on our technology platform to power their next generation digital audio advertising experiences.
We know that businesses don’t build themselves. People build businesses, and we take pride in our brilliant, diverse, and international team.
We are always seeking motivated and talented people who are eager to join us on our journey to disrupt digital audio and have fun doing it.
Read our latest news and announcements.
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From Passive Plays to Performance: Rethink Audio With an Audience-First Mindset
Take a look at this new piece in The Drum by Dave Sosson, Senior Manager, Business Development, Programmatic Demand North America! Podcasts are booming. Smart speakers are everywhere. Streaming is mainstream. But buying by show or platform is no longer enough. It’s not about where your ad runs. It’s about understanding who is listening, what...
Tuning Into Tomorrow: Reflections On The Future of Audio and Entertainment 2025
If you work in audio in the UK, The Future of Audio and Entertainment is a must-attend. It brings together over 450 professionals from top agencies, advertisers, and media owners to talk openly about the realities of running audio campaigns and where the industry is headed next. As presenters for AdsWizz, we took things a...
How to Scale Podcast Monetization in 2025 with AdsWizz
After more than a decade in digital audio, I can say this with confidence: The transformation happening in podcasting today feels a lot like the early days of mobile. The pace, the potential, the experimentation—it all feels familiar. But this time, podcasting is at the center of the media landscape. That’s what made our recent...
AdsWizz Is Certified With IAB Podcast Measurement 2.2
We’re excited to share that AdsWizz has been certified under the IAB Podcast Measurement Guidelines, Version 2.2. This reflects the successful completion of a thorough audit, confirming that our measurement practices continue to meet the highest industry standards. What Is the IAB Podcast Measurement Certification? The Interactive Advertising Bureau (IAB) is a global organization that helps...
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