It was a great pleasure to return for another IAB Podcast Upfront and shed light on what is happening in the realm of programmatic buying, automated host-read ads, contextual and brand-safe targeting, and audio attribution.
The 2021 IAB Podcast Upfront took place from May 11-13 for three days of digital audio content from some of the biggest names in the digital audio arena. The event is a special marketplace designed for brands, agencies, and media buyers to preview the latest in innovative podcast programming. It is an opportunity for leading audio and podcast companies to showcase the power of podcasts and announce brand new shows and content opportunities for advertisers to align with their brand.
Download the presentation deck here.
Watch the full presentation.