AdsWizz, the global leader in digital audio and podcast advertising solutions, has expanded its tools with a new attribution solution. This solution for audio allows advertisers to accurately measure the impact of their ads and maximize the effectiveness of each campaign while it is still in progress. In a study of 600 campaigns that have used AdsWizz…
Category: Industry News
AudioOne Partners With AdsWizz For Soundcloud Ads
AudioOne and AdsWizz, the leading global technology provider for digital audio advertising solutions, have agreed to expand their partnership to sell audio advertising in Ireland from Soundcloud. AudioOne director Lee Thomson (pictured) said the partnership means advertisers now have the option of targeting SoundCloud’s inventory through the AdsWizz marketplace, via AudioOne.
How the AA used audio to target and convert customers
The Automobile Association (AA) wanted to target the right people at the right time with a message that would drive listeners to their website, promoting its car breakdown cover. Utilizing the power of audio, the company wanted to reach its key demographic audience, overlaid with deeper levels of targeting, to reach an audience interested in…
AudioOne Adds Music Streaming Service Soundcloud to its Portfolio
AudioOne, the Dublin-based digital audio marketplace headed up by Lee Thompson, and AdsWizz, a leading global technology provider for digital audio advertising solutions, have agreed to expand their partnership to sell audio advertising in Ireland for Soundcloud, the music streaming platform. This partnership means advertisers now have the option of targeting SoundCloud’s inventory through the…
Prisma Media Chosit AdsWizz
Prisma Media a retenu AdsWizz en tant que partenaire adtech pour la diffusion de ses campagnes publicitaires programmatiques audio. Avec plus de 50 podcasts et 3 000 shows répartis au sein de marques telles que Gentside, Capital, Télé Loisirs, NEON, Management ou encore Oh ! My Mag, Prisma Audio propose l’un des inventaires les plus…
Prisma Media s’ouvre au programmatique audio avec AdsWizz
Le groupe Prisma Media a retenu AdsWizz en tant que partenaire adtech pour la diffusion et la monétisation de ses campagnes publicitaires programmatiques audio. Prisma Media va proposer des publicités à insertion dynamique au sein de son catalogue de podcasts en achat direct ou en programmatique.
Il Gruppo 24 ORE ha scelto la piattaforma digitale AdsWizz per le inserzioni pubblicitarie in digital audio, su Radio24
Il Gruppo 24 ORE ha scelto la piattaforma digitale AdsWizz per le inserzioni pubblicitarie in digital audio, su Radio24. Come si legge su “Il Sole 24 ORE“, la partnership con AdsWizz consentirà al Gruppo 24 ORE con Radio 24, di offrire agli inserzionisti “nuove opportunità di pianificazione attraverso strumenti più sofisticati e performanti sull’ampio archivio...
2021 IAB ALM: Resetting the Future with Anne Frisbie, SVP Global Supply
The 2021 IAB ALM Conference took place virtually last week featuring many notable speakers. We were proud to be a part of the event, with Anne Frisbie representing AdsWizz in the Great Reset Video Series, which played throughout the conference. In the video, Anne emphasizes the prevalence of podcasting, and the importance of embracing the...
INMA Award Nomination: Targeted Surf Reports, Corona Sponsored
We are honored to be nominated as a finalist in the “Best Use of Data to Automate or Personalize” category at the International News Media Association’s 2021 Global Media Awards for our Corona Surf Reports campaign in partnership with Corona Extra, MediaCom, NZME and iHeart Radio. The campaign enabled the delivery of 751,000 surf reports...
Basis by Centro Integrates with AdsWizz for Programmatic Audio Advertising
Chicago, IL – February 11, 2021 – Centro (https://www.centro.net), a global provider of advertising technology, today announced an integration of its Basis platform with AdsWizz (https://www.adswizz.com), the leader in digital audio advertising solutions. The integration gives programmatic buyers using Basis access to over 200 million monthly uniques, spanning across podcast and digital radio, by enabling them…