Spanish Broadcasting System (SBS) signs exclusive agreement with AdsWizz to sell audio advertising in the United States

Read the Press Release in Spanish.   Agreement expected to enhance access to Hispanic audio content for advertisers Spanish Broadcasting System to migrate onto AdsWizz’s technology stack   (San Mateo, CA – Oct 4, 2022) - US-based Spanish Broadcasting System (SBS) Inc. today announces AdsWizz Inc. as the exclusive programmatic sales representative of SBS’s Hispanic...

SiriusXM and Comscore Bring Cookie-free Audience Targeting to Podcasts

SiriusXM and media measurement firm Comscore have agreed to bring the latter’s cookie-free targeting tool, Comscore Predictive Audiences, to the audio company’s podcasts and ad tech podcast ecosystem Adswizz. With more targeting capabilities, the audio company is aiming to increase programmatic podcast ad revenue. The deal will let marketers target their audio ads at hundreds...

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