Unlocking the Potential of Audio Advertising through Publisher Partnerships

Check out this latest piece published in The Drum by Marsha Fischer, VP of Strategic Partnerships at AdsWizz! Audio advertising is rapidly evolving, driven by technological advancements and a growing listener base. By understanding the perspective of audio publishers, advertisers can forge potent partnerships that build bridges to wider audiences, enhance the listening experience, and...

Locked On Podcast Network and AdsWizz Announce New Advertising Relationship

Locked On Podcast Network, Inc. (“Locked On”) and AdsWizz Inc. (“AdsWizz”), the technology engine powering the monetization of audio content around the world and a subsidiary of SiriusXM, today announced a new agreement for AdsWizz to sell Locked On’s podcast advertising inventory in North America. Through 2026, AdsWizz will serve as the exclusive seller of...

2024 Hot Pod Summit at On Air Fest Recap

On Air Fest, often known as the “Sundance of Audio,” is a time for industry professionals, content creators, and artists from all walks of life to discuss podcasting, monetization, and more. This year, Simplecast and AdsWizz teamed up as sponsors of the kick-off event, Hot Pod Summit, a full day of engaging conversation covering a...

How Programmatic Audio is Reshaping Digital Marketing

Check out this article by Garrison Dua, VP of Demand, North America. The rise in audio consumption presents a significant opportunity for advertisers to reach audiences. Yet, conventional methods of audio advertising have often fallen short in terms of convenience and effectiveness, leaving a noticeable gap between the potential of audio media and the investment...

Navigating the Programmatic Audio Ecosystem

Check out this article by Bianca Stanescu, Director of Product Marketing! According to Edison Research, people spend about 4 hours of their day listening to music, podcasts, or talk. Unlike its visual counterparts, audio content is incredibly powerful at capturing people’s attention. Audio commands attention like no other environment through the uniqueness of the human...

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