In today’s world of digital audio, where listeners’ preferences evolve at the speed of a swipe, advertisers and publishers face a challenge: How can they maximize campaign effectiveness and monetization while staying nimble in their strategies? Enter Phase II of future episode targeting and forecasting, the next step in revolutionizing the way we approach podcast...
As privacy regulations tighten their grip on digital audio, balancing compliance with meaningful listener connections is more challenging than ever. That’s where AdsWizz and NumberEight come in. Our recent partnership delivers cutting-edge tools that empower advertisers to reach audiences with laser-sharp precision—while fully respecting today’s privacy standards. We spoke recently with Emma Raz, Commercial Director...
Advertisers today can face various challenges in the audio advertising industry, including shrinking addressable inventory and growing restrictions on identity signals. As traditional identity signals become less scalable with platforms and regulations filtering out device identifiers, the need for innovative solutions has become more pressing than ever. To address this, AdsWizz is proud to announce...
AdsWizz and Simplecast teamed up at Podcast Movement 2024 in Washington, D.C., where we set up a private meeting space, a recording studio, and some cool swag. Our mission was simple: unite the podcasting community through innovative partnerships and cutting-edge audio adtech. By showcasing our powerful platform and solutions, we offered something for everyone—new podcasters,...
At Podcast Movement 2023, Matt Mise, Head of Pacific Content, and Podcasts at Rogers Sports & Media, sat down with Justine Benjamin, Head of Global Marketing at AdsWizz and Simplecast, to discuss the business of podcasting. Hailing from Toronto, Canada, Matt plays a pivotal function in the Canadian marketplace. He oversees a diverse podcast portfolio,...
At Podcast Movement 2023, Gretchen Smith, Vice President of Media at Ad Results Media, sat down with Justine Benjamin, Head of Global Marketing at AdsWizz and Simplecast, to discuss the business of podcast advertising. A Texan by Birth. A Podcast Enthusiast by Choice Gretchen Smith has an unwavering passion for podcast advertising and its remarkable ability to forge...
In the ever-evolving landscape of podcasting, where a multitude of voices converge to convey stories, inform, and captivate, advertising has emerged as a swiftly expanding and influential force. Brands are keen to harness this vast potential and engage with the diverse and committed podcasting community. A Newcomer to Podcast Movement At Podcast Movement...
Podcasts have evolved as a disruptive force in today’s media landscape, capturing audiences from the comfort of their headphones. Millions of listeners are not only engaged with the content, but they also put their trust in the hands of the hosts and their suggestions—from which gadget to buy to where to grab the best tacos...
AdsWizz and Simplecast teamed up again, this time in the Mile-High City for Podcast Movement 2023, at our home away from home with all the comforts – a private meeting space, recording studio, swag depot, and more. Our mission was to learn, grow, and collaborate on ways to embrace and evolve the podcast community through...
At Podcast Show 2023, Simplecast and AdsWizz organized an in-person event aimed at podcasters of all sizes, providing valuable insights and inspiration to enhance their podcast technology strategies. The event offered podcasters an immersive experience, blending thought leadership, live interviews, interactive Q&A sessions, and access to valuable content. It aimed to inform, entertain, and inspire...