I just got back from SXSW and Podcast Movement Evolutions in Austin, and pretty quickly, it hit me: everyone has their own take on where podcasting is going. But between panels, random hallway chats, and waiting in line for coffee, a few themes kept surfacing. Podcasting doesn’t really feel like this niche, performance-only channel anymore....
Tag: Podcast Marketing
How Digital Audio is Reshaping Advertising in Australia
A Q&A with Graham James, Regional Director, APAC Australia’s digital audio scene is booming—over 15 million people are tuning in weekly, and nearly half of households now have a smart speaker, according to Edison Research’s The Infinite Dial 2025 Australia. We sat down with Graham James, Regional Director, APAC at AdsWizz, to chat about what’s...