Unlocking the Potential of Audio Advertising through Publisher Partnerships
Check out this latest piece published in The Drum by Marsha Fischer, VP of Strategic Partnerships at AdsWizz! Audio advertising is rapidly evolving, driven by technological advancements and a growing listener base. By understanding the perspective of audio publishers, advertisers can forge potent partnerships that build bridges to wider audiences, enhance the listening experience, and...
AdsWizz Audio Days Paris 2024 Recap
This month, the historic city of Paris was not just a hub for arts and culture but also the epicenter of digital audio innovation, with AdsWizz proudly hosting Audio Days Paris 2024. This event convened industry leaders, creative minds, and technology pioneers to delve into the dynamic digital audio advertising ecosystem. Attendees also had the...
Unleashing the Power of Programmatic Guaranteed in Audio Advertising
Success in audio advertising hinges on efficiency and precision, which is why AdsWizz has been a leader in innovating the automation of purchasing and selling premium reserved inventory. Enter Programmatic Guaranteed, a significant advancement in audio advertising that offers unique and robust benefits. Programmatic Guaranteed offers more impactful tools tailored for optimal performance than other...
Simplecast Becomes Part of AdsWizz
We are excited to announce that the Simplecast team and technology are now officially part of the AdsWizz family. Moving forward, the Simplecast platform will be the AdsWizz flagship content management system (CMS) for podcast creators of any size. What Does This Mean for AdsWizz Customers? For podcast publishers who aren’t already using the Simplecast...
Shaping the Future of Audio Advertising
In a recent interview I conducted with my colleague Dave Sosson, Senior Manager of Business Development, Programmatic Demand at AdsWizz, Dave discussed the challenges, technological advancements, and strategic insights shaping the audio advertising industry. Dave’s experience spans five years in digital audio and fifteen years before that in roles across programmatic video, gaming, and integrated...
