SCA announces AdsWizz agreement across Stitcher and SiriusXM podcasts in Australia

SCA has announced its agreement with AdsWizz to exclusively represent the ad inventory of select Stitcher and SiriusXM podcasts in Australia through SCA’s LiSTNR app and other podcast listening platforms. AdsWizz’s audio advertising technology, combined with SCA’s media sales, is expected to streamline podcast inventory connections, making Stitcher and SiriusXM’s content more easily accessible to...

SBS Signs With AdsWizz To Sell Its Digital Audio Ad Inventory

The digital audio monetization platform AdsWizz is adding some more Spanish-language content to its lineup thanks to a deal with the Hispanic-targeted radio group Spanish Broadcasting System. Under the deal, AdsWizz becomes the exclusive programmatic sales representative for SBS audio inventory in the U.S.The broadcaster will also migrate onto AdsWizz’s technology stack. That will allow...

Spanish Broadcasting System (SBS) signs exclusive agreement with AdsWizz to sell audio advertising in the United States

Read the Press Release in Spanish.   Agreement expected to enhance access to Hispanic audio content for advertisers Spanish Broadcasting System to migrate onto AdsWizz’s technology stack   (San Mateo, CA – Oct 4, 2022) - US-based Spanish Broadcasting System (SBS) Inc. today announces AdsWizz Inc. as the exclusive programmatic sales representative of SBS’s Hispanic...

How Can We Achieve Brand Safety In Podcasting?

Check out this byline by Garrison Dua, VP of Demand, North America! Brand marketers and advertisers are seeing tremendous growth in podcasts globally and want to scale their investments, but they are increasingly concerned their messages could become associated with programs and content not aligned with their brands. Today’s advertisers are operating in a market...

SiriusXM and Comscore Bring Cookie-free Audience Targeting to Podcasts

SiriusXM and media measurement firm Comscore have agreed to bring the latter’s cookie-free targeting tool, Comscore Predictive Audiences, to the audio company’s podcasts and ad tech podcast ecosystem Adswizz. With more targeting capabilities, the audio company is aiming to increase programmatic podcast ad revenue. The deal will let marketers target their audio ads at hundreds...

Podcast Show UK 2022

AdsWizz & Simplecast Pump Up the Volume at Podcast Show UK 2022   At this year’s Podcast Show UK 2022 in London, independent podcast creators, established industry professionals, and business leaders came together to motivate, influence, and support critical visions of unprecedented growth and change in the podcast industry. AdsWizz and Simplecast were front and...

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