Audio plays a different role in people’s lives than most media. Listeners bring streaming music, podcasts, news, and talk shows into their routines. A drive across town. A morning run. A few quiet minutes before bed. Beyond just entertaining, audio accompanies people. And it works: a 2025 Sounds Profitable study found that podcast advertising drives...
Tag: Brand Suitability
Inside the Global Shift Reshaping Podcast Advertising
Podcasting has always been a medium built on intention. Listeners choose voices they trust, stay for full stories, and engage with a level of focus that most digital formats struggle to capture. That depth of attention continues to drive the growth of podcast advertising around the world. NumberEight’s new report, Global Podcast Advertising Compass, supported by...
Audio Days London 2025: Closing the Gap Between Audio and Investment
When I stepped up to the microphone at The Hoxton Holborn to welcome our guests to Audio Days London 2025, the energy in the room was undeniable. Ninety-plus digital audio leaders, experts, and enthusiasts had gathered, coffees in hand, ready to dig into the future of audio. To break the ice, I asked a simple...
The Future of Audio and Entertainment 2024 Recap
AdsWizz was a headline sponsor at the Future of Audio and Entertainment 2024 in London, UK, on April 18, 2024. The event drew a wide range of attendees from the UK and across Europe as a focal point for thought leadership around market strategies, technological innovations, and advertising methods in commercial audio advertising. In addition to...
Podcast Movement Evolutions 2024 Recap
Advancing Brand Safety in Podcast Advertising From March 26th – 29th, AdsWizz took on a key sponsorship role at Podcast Movement Evolutions 2024. Podcast Movement Evolutions is the leading conference brand for podcasters and industry experts, aimed at fostering growth in individual shows, the podcasting community, and the industry. Our private meeting space served as a...