SiriusXM Acquires Podcast Management and Analytics Platform Simplecast

With SiriusXM AdTech Subsidiary AdsWizz, Acquisition Enables End-to-End Offering for Podcasters on One Platform, from Creation to Monetization New York, NY, (June 17, 2020) – SiriusXM announced today the acquisition of Simplecast, a leading podcast management platform that enables podcasters to publish, manage, and measure their content. The Simplecast solution, paired with the award-winning monetization platform...

AdsWizz Adds Dynamic Creative Optimization Capabilities to its Audio Advertising Platforms

Allows Audio Advertisers to Incorporate Near-Infinite Data Points to Truly Personalize Their Messages   San Mateo, CA, (May 6, 2020) – Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced the launch of Dynamic Creative Optimization (DCO) for audio, a new capability on its AudioMatic and AudioServe platforms. The new DCO feature...

AdsWizz Launches New Automated Podcast Buying Capabilities on its Programmatic Platform

New AudioMatic Features Enable Automated Host-Read Ad Campaigns and Brand Safe Audience Buys   San Mateo, CA (March 26, 2020) – Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced new features within AudioMatic, its audio-centric programmatic buying platform, to enhance podcast planning and buying for large agencies.   The new features,...

AdsWizz Announces Availability of PodScribe, New Contextual-Targeting Solution for Podcasts

Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced the availability of PodScribe, its contextual-targeting solution for podcasts. PodScribe provides valuable targeting and brand safety features for advertisers and enhances monetization for publishers. PodScribe has been in private beta for more than a year and has been tested with leading podcast...

AdsWizz Introduces Digital Audio Advertising Accreditation Program Certifying Industry Experts in Digital Audio Advertising

OMGP UK, Creators of Award-Winning Audio Campaigns on AdsWizz Platform, are First to Earn Certification as Digital Audio Ad Experts   San Mateo, CA, January 22, 2019 — Today, AdsWizz, the leading global technology provider for digital audio advertising solutions, announced its Digital Audio Expert Program for advertisers, with an expert program for publishers coming later...

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