Future of Media, an event held in London, UK, which featured AdsWizz branding and sponsorship throughout the venue, brought together industry leaders, visionaries, and trailblazers to shed light on the future of the industry, foster partnerships, and provide actionable insights for thriving in this transformative landscape, playing a pivotal role in shaping the next chapter...
In the ever-evolving landscape of podcasting, where a multitude of voices converge to convey stories, inform, and captivate, advertising has emerged as a swiftly expanding and influential force. Brands are keen to harness this vast potential and engage with the diverse and committed podcasting community. A Newcomer to Podcast Movement At Podcast Movement...
AdsWizz’s Showcases its Innovative Technology by Winning “Innovation In Audio Advertising” at the AdExchanger Awards In addition to a strong presence at Programmatic I/O 2023 New York, with prominent branding and a booth in the Live Exchange Zone, AdsWizz received an AdExchanger Award for “Innovation In Audio Advertising” for our campaign, “Sea-Doo uses precise local targeting...
Podcasts have evolved as a disruptive force in today’s media landscape, capturing audiences from the comfort of their headphones. Millions of listeners are not only engaged with the content, but they also put their trust in the hands of the hosts and their suggestions—from which gadget to buy to where to grab the best tacos...
Maria Breza, Vice President of Ad Quality Measurement and Audience Data Operations at SiriusXM Media and AdsWizz, delivered a presentation about redefining measurement in programmatic audio. Her talk illuminated the industry’s challenges and opportunities, focusing on brand safety, suitability, and the ever-changing world of audio content. For access to Maria’s presentation, click here. Digital Audio’s...
AdsWizz and Simplecast teamed up again, this time in the Mile-High City for Podcast Movement 2023, at our home away from home with all the comforts – a private meeting space, recording studio, swag depot, and more. Our mission was to learn, grow, and collaborate on ways to embrace and evolve the podcast community through...
The Early Adopter Mentality How Podcast Publishers and Advertisers Are Making Programmatic Work The undeniable impact of podcast advertising and the streamlined and expansive advantages of programmatic advertising bring many collective benefits. During the “Early Adopter Mentality” panel at Podcast Movement, industry trailblazers shared their experiences and insights into how podcast creators embraced programmatic advertising, regardless...
Podcast Party Time (Use Your Cursor to Move the Pictures) Denver Beer Movement - Wednesday, August 23 AdsWizz and Podcast Movement participated in an exhibition featuring local exhibitors, offering conference attendees an enticing experience of free tastings by local beer brands. This initiative served as a distinctive platform for the podcast community rooted in celebrating the art...
Check out this byline by Justine Benjamin, Head of Global Marketing at AdsWizz. As Pride Month came to an end, I entered a reflective mode where I considered the relationship between diverse audiences, such as the LGBTQ+ community, audio, and technology; you know, typical marketer thoughts. And as a marketer, an audiophile and someone that...
The digital audio market continues to show steady growth, with ad spending predicted to hit $5.87 billion this year, an increase of 20% yearly and a nearly 90% jump since 2021. Advertisers aren’t the only ones flocking to audio, though. The dollars they bring with them can draw the attention of bots from both bad...