We are constantly surrounded by sound. For some, the comfort is in a general hubbub. For others, sound from a radio show, a podcast or an album is that of a constant companion. Audio consumption experienced a huge surge over the pandemic and proved its worth as a powerful form of communication and now, at…
Tremor Video Launches Programmatic Audio Solution, Powered by AdsWizz
NEW YORK – September 21, 2021 – Tremor Video, a leading programmatic video platform, today debuted a new programmatic audio solution for advertisers to seamlessly expand their digital strategies beyond – or in concert with – video and Connected TV (CTV). The offering is powered by Tremor’s premium supply arrangements, which include AdsWizz and UNIFD.LA. “With audio content…
Bauer Media builds out Nordic presence with SoundCloud audio ad deal
Bauer Media Audio is turning up the volume in the Nordics after signing an agreement with AdsWizz to access SoundCloud advertising across Denmark, Finland, Norway and Sweden. The partnership will see the European digital commercial broadcaster work with the music entertainment company to provide Nordic advertisers access to its growing listener base in the region...
Programmatic Audio for Advertisers: Featuring Zac Pinkham, VP of EU Demand, AdsWizz
Audio has long been known to have powerful engagement and recall. The challenge with audio is in the way we consume it–while we exercise, commute, or do housework. When we do these activities, we’re not always able to take the desired action such as visit a brand’s website or make an online purchase. So how…
idobi Signs Exclusive Agreement with AdsWizz for Global Monetization of Audio Inventory
AdsWizz offers exclusive representation for idobi’s extensive premium inventory across several countries Las Vegas, NV and San Mateo, CA – September 9, 2021 – AdsWizz, a global leader in digital audio and podcast technology solutions, and idobi Network, the internet’s #1 alternative music network, today announced the expansion of their current agreement, making AdsWizz the exclusive...
MAD//Fest Moments: Programmatic Audio Boom Is Helping Brands To Reach Audiences At Scale
The ability of programmatic technology to enable precision targeting at scale is fuelling the explosion of audio advertising, says AdsWizz Business Development Director Ella Kerr-McCutcheon in this episode of MAD//Fest and Adswizz’s ‘MAD//Fest Moments’ video series.
AdsWizz + Simplecast VIP Lunch Presentation at Podcast Movement 2021
If you didn’t catch our lunch presentation at Podcast Movement 2021 in Nashville, TN, we hosted industry leaders in a fireside chat, learning about how they leverage Simplecast’s creator tools and AdsWizz podcast monetization capabilities to reach their goals, and what they have learned along the way. Watch the recording below to glean insights around...
AdsWizz’s Audio Streaming Platform Gets Label From The French Alliance for Press and Media Figures (ACPM)
After a 3-month intensive work period, AdsWizz has completed the ACPM audience certification for digital radio streams. ACPM is a third-party measurement company based in France. Through a direct, real-time connection with the ACPM, AdsWizz is now able to support all their publishing partners with certification of their streaming radio broadcasts. By doing so, this gives advertisers...
AdsWizz at the 2021 Future of Audio Conference
How Creativity and Technology Combine to Create Relevant, Contextual and engaging ad experiences On June 24, 2021, AdWizz joined the third annual Future of Audio event to discuss how creativity and technology combine to create relevant, contextual and engaging ad experiences. Featuring AdsWizz VP of EU Demand, Zac Pinkham, our session highlighted how digital audio...
Combining Creativity and Technology to Create Engaging Audio Ads
By Zac Pinkham, Vice President of Demand, Europe From the moment we wake to the moment we sleep, we immerse ourselves in audio. During the pandemic, most media channels saw consumption increases and audio, in particular, enjoyed significant growth. Within the UK, 25.1BN music streams were added as people looked for entertainment, companionship, and distraction...