If you didn’t catch our lunch presentation at Podcast Movement 2021 in Nashville, TN, we hosted industry leaders in a fireside chat, learning about how they leverage Simplecast’s creator tools and AdsWizz podcast monetization capabilities to reach their goals, and what they have learned along the way. Watch the recording below to glean insights around...
Category: Blog
AdsWizz’s Audio Streaming Platform Gets Label From The French Alliance for Press and Media Figures (ACPM)
After a 3-month intensive work period, AdsWizz has completed the ACPM audience certification for digital radio streams. ACPM is a third-party measurement company based in France. Through a direct, real-time connection with the ACPM, AdsWizz is now able to support all their publishing partners with certification of their streaming radio broadcasts. By doing so, this gives advertisers...
AdsWizz at the 2021 Future of Audio Conference
How Creativity and Technology Combine to Create Relevant, Contextual and engaging ad experiences On June 24, 2021, AdWizz joined the third annual Future of Audio event to discuss how creativity and technology combine to create relevant, contextual and engaging ad experiences. Featuring AdsWizz VP of EU Demand, Zac Pinkham, our session highlighted how digital audio...
Combining Creativity and Technology to Create Engaging Audio Ads
By Zac Pinkham, Vice President of Demand, Europe From the moment we wake to the moment we sleep, we immerse ourselves in audio. During the pandemic, most media channels saw consumption increases and audio, in particular, enjoyed significant growth. Within the UK, 25.1BN music streams were added as people looked for entertainment, companionship, and distraction...
AdsWizz at the 2021 RAIN Global Audio Evolution Summit
In case you missed it, we partnered with Octave Audio at the 2021 RAIN Global Audio Evolution Summit on May 20th, 2021. You can watch our full presentation on-demand for a look into case studies demonstrating how audio works across the funnel, how powerful the combination of social and audio can be, and lastly how...
AdsWizz at the 2021 IAB Podcast Upfront
It was a great pleasure to return for another IAB Podcast Upfront and shed light on what is happening in the realm of programmatic buying, automated host-read ads, contextual and brand-safe targeting, and audio attribution. The 2021 IAB Podcast Upfront took place from May 11-13 for three days of digital audio content from some of...
AdsWizz Featured at On Air Fest
We had a blast at this year’s On Air Fest, where we moderated two panels for lively conversations around monetization solutions for podcasters and the power of audio for independent creators. On Air Fest is the premier cultural event for audio creatives and inspired listeners, bringing together an expansive range of emerging and established voices...
Listen up: Prospering in podcasts in a post-pandemic world
In the pre-pandemic world, the time that most people turned to a podcast was during their morning or evening commute, so when the pandemic hit, the initial assumption was that we would see a decrease in audiences. In fact, the opposite was true. No longer confined to rush hour, consumers are turning to podcasts more...
Product Deepdive with Sounds Profitable – AdsWizz Audio DSP (AudioMatic)
A Walkthrough of All the Bells and Whistles of the AdsWizz Audio DSP (AudioMatic) An entertaining conversation between two audio adtech nerds around the power of dynamic ad insertion and the sophisticated podcast buying capabilities available today. In this deep dive Erik Barraud, SVP of Product at AdsWizz, will walk Bryan Barletta of Sounds Profitable...
Everyone is Listening: The AdsWizz Podcast Trends Report 2020.
Podcast listening, creation and advertising trends in 2020, and predictions for podcast adtech in 2021. A look back on 2020 Audio listening reached new heights in 2020. In February, Edison Research estimated 60% of the U.S. population (about 169 million people) were listening to online audio each week. By August, Nielsen reported 75% of people listen...